More about the American Sewing Expo


NOVI, MI – Sept. 25, 2009 – Hands-on classes and seminars to fashion style shows and demonstrations will all be at the 16th  annual American Sewing Expo at the Rock Financial Showplace in Novi Thursday, Sept. 25 through Sunday, Sept. 27.

“This is the place for new and veteran crafters to be inspired for sewing, quilting, home décor, or needle and fiber arts,” said Janet Pray, show producer.

Over 125 exhibitors will be displaying fabrics, sewing machines, notions, threads, patterns, yarn, sergers, technology, embellishments, kits, gadgets, embroidery designs, tools, and more from 35 states, Australia and Canada. Showgoers can participate with quick Make and Take projects at some vendor exhibits. Don’t miss the Embroidery Extravaganza Fashion Show brought to you by Creative Machine Embroidery!

Attendees can learn unique tips and techniques as they make their own sewing and embellishing project to take home at the Sew Experience Cafe or decorate their own jeans with machine embroidery or reprocess them into different projects at the Re-Construction Zone. Other options to learn new methods, improve skills and find out about the latest products and tips are available at the educational presentations at over 160 lectures, hands-on classes, seminars and all-day workshops led by industry professionals and at over 60 presentations on the free show floor demonstration stages of the largest independent consumer sewing show in the country.

Experts include Kenneth D. King, professor of the haute couture program at New York’s Fashion Institute of Technology, sewing expert on PBS-TV series “Sewing Today” and author of Designer Bead Embroidery and Cool Couture Construction Secrets for Runway Style. He has designed clothing, home furnishings, and accessories for Elton John and Jim Carrey and will share his resources and ideas during hands-on Cool Tricks, Son of Cool Tricks, Embellishments fit for a King and Royal Tassels classes.

All day workshops will be conducted by New York fashion designer Koos van den Akker who is a master at using garments as a canvas for unusual collaborations of color and creative collage techniques. He is a featured Vogue pattern designer, has dressed Bill Cosby, Elizabeth Taylor, Cher, Barbara Walters, Glenn Close, Stevie Wonder and Madonna, exhibited at the New York’s Metropolitan Museum of Art and Fashion Institute of Technology and sold fashions at Saks and Bloomingdales.

The Thread Heads, Rob Czar and Corinne Leigh from, will share their passion and secrets in the form of how-to lessons and fashion tips. focuses on indie designers and crafters and is a network of forums, shows, blogs and newsletters for people who do-it-yourself, recreate, refashion and craft their own style in a mix between punk rock and eco consciousness to help make the world more fashionable.

Sewing Jackets, 20 Tips to Sewing Better and Easy to Make Great Fitting Clothing are the seminars presented by Pati Palmer of Palmer/Pletsch International School of Sewing in Portland, OR, where she trains consumers and sewing educators. She is the author of 10 sewing books, editor/publisher of 20 other books, 11 how-to videos and five DVDs, creator of Palmer/Pletsch sewing notion products and pattern designer for The McCall Pattern Company and Vogue.

The Passion for Fashion Sewing Challenge will begin Friday as 12 finalists design and sew their garments for judging on Saturday (similar to Lifetime’s Project Runway and Bravo’s The Fashion Show). The Innovation Generation Fashion Show Competition will be held on Saturday for 8 to 18 year olds who know the sewing process and have made their own garments. Entries are prejudged and then worn by the contestants on the Expo Fashion Stage. Pattern Review Top Ten Challenge will feature a runway fashion show of the fashion sewing finalists on Saturday. Several special exhibits will display art quilts, couture collections, fiber art and fashion designs.

The Rock Financial Showplace is located at 46100 Grand River Avenue between Novi and Beck Road in Novi, Michigan. Show hours are 9 a.m. – 6 p.m. Friday; 9 a.m. – 6 p.m.  Saturday and 9 a.m. – 5 p.m. Sunday.  Preshow workshops are 9 a.m. – 5 p.m., Wednesday, Sept. 23 and Thursday, Sept. 24. Expo admission is $12 and children 16 and under are admitted free with a paying adult. One-hour seminars are $14, all-day workshops are $98 to $148 and special combination packages are available online in advance. Onsite parking is available for $5. For more information, visit or call (248) 889-3111.

 More about the American Sewing Expo
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5 Responses to More about the American Sewing Expo

  1. Sue says:

    Absolutely love Sue’s work. I want to see more designs that can be altered. These ideas always give me more ideas.

  2. Roxann Baker of Western Wayne Co. Quilting Guild says:

    I am looking for information on being a Guild Vendor at the Sept. Sewing Expo. We would promote or Guild and show things that we do. We would show our 2010 Raffle Quilt and sell tickets. I would bring the info back to my Guild.

  3. Marian Jeske says:

    I am looking for the vendor @ the Rock show that made rugs. I lost the paper with her information. Could you send me her information

  4. Jeanne Gombos says:

    Channel 7′s Robbie Timmons interviewed a lady from the sewing Expo today showing how to make a tote bag from old denim jeans. I am sadly unable to attend the expo this week but would love to purchase the tote bag pattern; how may I do that?

  5. Tina Wing says:

    What classes are avaible? I am looking for something to do with my new baby lock/ elancante…